RISE Sessions

“The Musical Entrepreneur” Keynote & Panel Event


3601 South Congress Ave
Ruta Maya
Austin, TX 78704

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Track: Music & Film Entrepreneurship

Topics: Globalization, Inspirational/Aspirational, Marketing/PR/Social Media, New Trends, Social Media & Online Resources, Start-Up


About This Session

**The time of this event is 12:30 - 3PM
**This event is not limited to 25 attendees

Come learn from this innovative group of entrepreneurs and musicians who are reinventing the biz and defining the future of Austin’s music scene.

Keynote: Derek Woodgate
This futurist, author, speaker and entrepreneur’s impact on the fields of entertainment, technology, and the arts is staggering. He has worked with artists such as DJ Spooky and Dinosaur Jr.; co-authored with Lee Ranaldo of Sonic Youth and Allen Ginsberg; and has worked as a consultant on future program development for MTV, Showtime, WorldSpace and the BBC.

Panel 1: DIY Musicianship
This panel will cover some crucial stages of the creative process for any serious musician - from funding and recording to distributing, marketing, and touring. Find out how you and your band members can become self-sustainable musicians, effectively cut out the middlemen, and grow a loyal fan base organically. Featuring:

• Yvonne Lambert - Theremin, Keyboards, Guitar Player, The Octopus Project
• Todd Hansen - Founder, Better Than The Van
• Adrian Quesada - Founder, Level One Studios and Co-Founder/Guitarist, Ocote Soul Sounds and Grupo Fantasma
• John Pointer - Founder, Patronism and Musician, John Pointer Music

Panel 2: The New Direction Of the Music Biz… and what it means for music entrepreneurs, musicians, and fans
What does the music business look like in the future? How is the digital music revolution forming new business models, and what do those look like? Most importantly, how can I apply this to my startup or band? Featuring:

• Carla DeSantis Black - Founder, ROCKRGRL and Musicians for Equal Opportunities for Women
• John Pointer - Founder, Patronism and Musician, John Pointer Music
• Heather Wagner Reed - Founder/President, Juice Consulting
• Derek Woodgate - Co-Founder, Plutopia Productions; President, Fringecore Records and Artist Management; President, The Futures Lab

All conference participants are invited to attend this free event, followed by the RISE Awards at the ACL Live Moody Theater, featuring a (secret) musical guest.

...Big thanks to Ruta Maya for generously donating their space, and to Anthony Erickson (Founder/Vision Quest Executive, Eye In The Sky Collective) for moderating the panels!

For anyone interested in learning more, please visit LB|RB Presents or send an email to nicole@lbrbpresents.com.